Why Firewheel Studios?

The name Firewheel refers to a plant called Gaillardia pulchella. It’s a fascinating plant that is part of the natural ecosystem of a Tallgrass Prairie. See… in the past.. Iowa was covered in tens of thousands of acres of wild land called a Tallgrass Prairie, which Firewheels are a part of. Nowadays there exist less than 100 acres of natural Talgrass Prairie in the ENTIRE state of Iowa. It’s a travesty that I’ve spent years correcting on my own land.

To get back on point though, the Firewheel is a fascinating plant that bees and pollinators absolutely love and can actually leave a dark amber color to honey that’s dinstinctive in appearance, apparently. I’ve always been curious myself but until the walipini’s are built and we can get our own colony growing, it’s just a theory.

Since moving to Iowa, I found an area that could be a productive few acres to build on but good design incorporates all systems as completely as possible. A sustainable environment like the Tallgrass Prairie, which can support numerous species of life, with roots reaching meters down into the Earth that can withstand the frigid -50F winters of the Midwest.

When the studio is finally built, I hope it captures all systems and manages all parts as completely as possible. It is my sincerest hope that we can find a way to have a cooperate relationship with our environment, finding ways to incorporate Creation at the foundation of our corporation. By including a mix of grasses, shrubs, fruit and nut trees, flowers, and walipinis, peoples, technologies and systems. I hope that we captures every part of Nature and combines it with Technology for a beautiful new reality.

Something that Commie Hawks would smile upon knowing existed. The little dot of yáng within the yīn of Capitalism.

Until then we’re working out of the garage like your average techie startup on this partial rebuilt Tallgrass Prairie, out here amongst the Firewheels.

- CEO, Management